Carnelian “The Shift” Strategy


Carnelian “The Shift” Strategy


Year of Inception 2020-10-06
Number of Stocks 30-35
Alpha (1Y) 3.76%
Beta (1Y) 0.86

About Carnelian Asset Advisors

Resonating with the qualities of Carnelian (a semi-precious stone which stands for motivation, endurance, leadership and courage; it is believed to bring about prosperity and protect from negative energies), Carnelian Asset Management, an investment management firm was founded by Vikas Khemani, Manoj Bahety, Sachin Jain, and Swati Khemani to pursue their passion towards investing in the capital markets. Carnelian’s mission is to help clients create and protect their wealth in the best optimal manner through investing in equities.

Key People

Vikas Khemani CA, CFA, CS, Founder

Investment Objective

Outperform the benchmark BSE 500 by 5-7% over a period of 3 – 5 years.

Investment Philosophy

Investment philosophy is designed to invest in structural growth businesses, run by great managements at fair valuation within Carnelian’s risk-reward framework.

Believe investing success is an outcome of making good decisions consistently over a long period of time. Good decisions are those which are made “objectively, free of any bias”, considering “probability of outcome” and factoring “risk reward”.

Puts utmost importance to capital protection, hence subject every company through Carnelian’s proprietary CLEAR forensic research framework before investing. Believe in being patient and long term.

Investment Strategy

“SHIFT Strategy” is a Multicap Portfolio with a focus on Mid & Small caps to tap niche manufacturing businesses that gain from global supply diversification, recent policy reforms, and cost competitiveness.

 India is set to benefit from the emergence of manufacturing-led opportunities due to Global supply chain diversification from China, Recent government reforms & initiatives, Cost competitiveness and  Strong domestic markets. Detailed research reveals multi-billion, multi-decade opportunities for manufacturing sectors in India.

This strategy aims to invest in the companies with niche capabilities and business leadership, expected to grow earnings > 20% (CAGR) over the investment horizon of 3-5 years across various sectors.

This strategy is sector agnostic and Multicap with a predominant focus on Mid and small caps.

Performance Table #

Trailing Returns (%) 1m return 3m return 6m return 1y return 2y return 3y return 5y return 10y return Since inception return
Carnelian Capital Shift11.60%15.60%18.20%53.50%50.50%29.60%--46.00%
BSE 500 TRI7.10%11.70%16.70%38.30%30.90%19.90%--27.40%

QRC Report Card *


Portfolio Holdings

Holding %
Laurus Labs Ltd 6.00
The Anup Engineering Ltd 5.50
Aarti Industries Ltd 5.30
Phillips Carbon Black Ltd 4.40
Kirloskar Pneumatic Co. Ltd 4.20
Shaily Engineering Plastics Ltd 4.10
Syngene International Ltd 3.90
Quick Heal Technologies Ltd 3.80
Ratnamani Metals & Tubes Ltd 3.80
Larsen & Toubro Ltd 3.70

Sector Allocation

Holding %
IT 21.50
Pharma, API & Chemical 19.00
Engineering & Capital Goods 17.80
Auto & Auto Ancillary 14.30
Textile & Garment 9.20
Electronic Manufacturing 3.60
Plastic Manufacturing 3.30
Building Material 2.90
Consumer 2.70
Telecom Equipment 2.60
Cash and Liquid 3.00

Market Cap Allocation

Allocations %
Large Cap 7.60
Mid Cap 9.00
Small Cap 80.90
Cash 2.50

Do Not Simply Invest, Make Informed Decisions


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From the Founders & Managers of Carnelian Capital PMS

What to expect from Carnelian Shift Strategy PMS?

Carnelian “SHIFT Strategy” is a long only, multi-cap thematic strategy designed to capture two structural decadal shifts presenting large wealth creation opportunity in

  • Manufacturing led by conducive regulatory and global environment (China +1/ Atma Nirbhar)
  • Tech evolution empowered by digital & SAAS platform with Indian companies at the forefront

This strategy is designed to invest in Manufacturing (2/3rd) and Technology(1/3rd) companies largely targeting mid and small cap companies with existing core competence/niche capability along with proven leadership, strong Balance Sheet, governance and return ratios through our proprietary MCO Framework. Our unique forensic framework CLEAR deep dives into all the aspects of risks thereby helping us avoid accidents of investing in companies with dubious intent and misplaced objects.

We foresee a ~USD 500 bn manufacturing opportunity and ~USD 150 bn digital opportunity over the next 5 years as a first order effect with second and third order effects yet to follow.

Who should invest in Carnelian Shift Strategy PMS?

This strategy is for those investors who seek to create returns based on the India strong manufacturing capabilities led by external environment and internal thrust and opportunities arising in the IT sector on the back of reasons highlighted above. Since this portfolio largely comprises of mid-small cap companies, one can generate good returns keeping in mind a higher risk as well.

Which is the best company through which an investor can invest in Carnelian “The Shift” Strategy?

We recommend PMS AIF WORLD, because, it is one unique platform that offers real knowledge driven investing with their highly meaningful data, reports, and content that is written very well. PMS AIF World is a team of highly articulate, educated, and experienced people.


#Returns as of 30 June 2024. Returns up to 1 Year are absolute, above 1 Year are CAGR.

*QRC Report Card data is updated quarterly. Current data is as of Mar 24.

Do Not Simply Invest, Make Informed Decisions

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