ICICI Prudential Portfolio Management Services (PMS) enjoys a rich parentage of two large organizations ICICI Bank Ltd which is India’s largest private sector bank in addition to being one of the most trusted brands in financial services and Prudential Plc UK, an international financial services company, with significant operations in Asia, US and UK. ICICI Prudential PMS offers multiple portfolio options to cater to varied types of investor needs. ICICI Prudential Portfolio Management Services, strongly believes that Innovation is the key to achieve differentiation in an increasingly competitive market environment. It endeavors to generate new ideas that can stand the test of time and difficult market conditions, thereby benefiting it’s esteemed investors. At the same time, it believes, that the successful art of investing lies in understanding investor’s requirements. Consequently, it packages portfolios as per the investor’s specific requirements.